Well, this is my first blog for BrandHabit, and I'm pretty darn excited. I'm a beauty junkie to my bones. I can even get excited walking by the Clearasil in Walgreens. And I am more than mildly obsessed with red lipsticks. Yes, red lipsticks, plural. I have several dozen. Okay, slight exaggeration, but I luuuuvvv my beauty booty. You know how on your profile here at BrandHabit it asks you how many bags you own? Try how many lipglosses you have in your purse. If you have over a dozen, you made the grade -- beauty junkie.
In my estimation, the beauty junkie and fashionista are kindred souls. We gotta have it. You know that urge to plunk down plastic on a fabulous fashion find? Well, I can spend a pretty penny in a beauty emporium. I'm not choosy. Sephora, mall store, neighborhood beauty supply, Safeway, the recesses of my BFF's uber chic handbag -- they all have a goodie to offer. Same as all you fashionistas. We all know that you can mix a steal from Tarjay with a designer number and no one would be the wiser. Remember Sharon Stone with her then husbands Gap shirt and Vera Wang skirt at the Oscars? Absolute perfection.
I think the lesson here in our time of economic turmoil is that we can mix the new with the old, the splurge with the save. It's perfectly fine, as a matter of fact it makes sense. While fashionista's love the detail of a well made garment, and a beauty junkie loves the weight, click and status of a $25 lipstick tube in her hand, let's make a promise for less excess. For me that means I have to use my last drop of eye cream before I buy a new one. No lipgloss until I toss a used tube. In my closet that means buy a skirt, lose a skirt. Charity or resale, it doesn't matter. Come on now, make the pledge -- no more excess, no more excess. That is of course unless it's last call at Nieman Marcus...
I say whether you love fashion or love cosmetics, we are one.